T H E P R I M E K E Y

Effective Date: September 20, 2025

At The Prime Keys ("we," "our," or "us"), protecting your privacy on mobile platforms is a top priority. This Mobile Privacy Policy explains how we collect, use, and safeguard information gathered through mobile devices, including SMS messages, mobile browsing, and other mobile-based services. Our practices follow the Telephone Consumer Protection Act (TCPA) and CTIA guidelines.

1. Mobile Information We Collect

When you use The Prime Keys on a mobile device, we may collect:

  • Your phone number
  • Device details such as type, operating system, and identifiers
  • IP address and approximate location if device settings allow
  • Carrier and network details
  • Preferences for SMS updates and your message history
  • Consent records including the time, date, and method of opt-in

Information is collected when you subscribe to SMS alerts, complete mobile forms, or browse our mobile-friendly website.

2. How We Use Mobile Information

Your mobile details are used only for the purposes you’ve requested or approved, including:

  • Sending updates on mortgage rates and refinancing options
  • Providing educational content on home financing and housing resources
  • Answering questions sent through SMS or mobile channels
  • Maintaining compliance, security, and accurate consent records
  • Improving mobile site usability and overall performance

We do not monitor or track activity across unrelated third-party apps or sites.

3. Message Frequency and Charges

When you subscribe to SMS updates from The Prime Keys, you agree to the following:

  • You may receive up to five (5) text messages per month
  • Message and data rates may apply depending on your carrier
  • Message delivery may be affected by your network provider
  • The Prime Keys is not responsible for delayed or failed message delivery

4. Opt-In and Consent

We require your express written consent before sending SMS messages. Consent must be:

  • Freely given and never pre-selected
  • Presented with a clear explanation of message purpose
  • Documented with timestamp and IP address for compliance

Consent is collected through our website forms or confirmed by replying to an opt-in message.

5. Opt-Out and Support

You can unsubscribe from SMS updates from The Prime Keys at any time by:

  • Replying STOP, QUIT, END, CANCEL, or UNSUBSCRIBE to any message
  • Receiving a one-time confirmation of your opt-out

For help, reply HELP to any SMS or email us at support@theprimekeys.com.

6. No Sale or Sharing of Mobile Data

We never sell, rent, or share your mobile number, consent details, or SMS interaction history with outside companies. Your data is used only for The Prime Keys communications as described in this policy.

7. Data Retention and Security

We retain mobile data only as long as needed to:

  • Provide the services you subscribed to
  • Maintain compliance and security records
  • Fulfill regulatory or legal obligations
  • Resolve communication or technical issues

We employ safeguards such as encryption, secure servers, and access restrictions to protect your information.

8. Children’s Privacy

The Prime Keys does not knowingly collect information from children under 13. If such data is discovered, it will be deleted immediately.

9. Policy Updates

This Mobile Privacy Policy may be revised as needed. When updates are made:

  • The “Effective Date” above will be updated
  • We may notify subscribers by SMS or email if significant updates occur

By continuing to use our services after updates, you agree to the revised terms.

10. Contact Us

If you have questions or concerns about this Mobile Privacy Policy, please reach us at:

The Prime Keys
4134 Webster Street, Lyndhurst, NJ 07071
Email: support@theprimekeys.com